2018 has been amazing for Neu Entity. Towards the end of last year, we moved into our current studio. We began the year at a brand new place. Of course, like any other businesses, there were the ups and downs and, I’d be lying if I said there were no downs.

Customers across the world now want to be associated and buy products bearing a particular brand name. However, a lot of businesses and organizations still face some confusion when designing their brand and corporate identities.

Brand building can be referred to as a natural activity for companies and organizations. Have a strategy to be better moving forward.

Website designs and structures are changing at a fast pace that it is almost impossible for website owners to keep up with the trends.

Your business blog can be a powerful tool for generating potential opportunities and especially more so, if you do it right. You can use it to inform your target market about your industry, challenges and solutions to these problems.

If you’ve seen the way I’ve published my videos on my social media, those videos are all vlogs. Aside from vlogs, there are many other types of video marketing for businesses. Brands require an effective video marketing strategy to make them stand out among the rest.

Businesses have made more money through social media marketing. Facebook, Twitter, and Instagram have become the best platforms to exhibit varied products. Just this week, I’ve met several F&B business owners and I believe that restaurants should be of no exception when it comes to marketing using Instagram.

UX and Branding — Here are two buzzwords we constantly hear since 2010 in mainstream business channels. Even though these are concepts that have existed decades ago (and some might argue, centuries), attention is brought to them in the last decade or so.

Personal branding is the process of creating a public persona for a target audience. It entails accurate and careful communication about your purpose, beliefs, goals and values. Think about Nike as the largest brand’s public image.