Chicago Blockchain Center

DISPLAYS / LOGO / BUSINESS CARD / EVENT /
BROCHURES/ T-SHIRT / DECK / WEBSITE / INFOGRAPHICS

CBC is a publicly and privately supported non-profit devoted to the education, promotion, and adoption of cryptocurrencies and blockchain technology. Neu Entity had an active role in the initial establishment of the brand and continue to support the Center on various creative and design requirements it may have.

We did up their logo from the beginning through thorough research and competitive analysis of other blockchain companies. We ensure that the logo looks similar to the rest but is distinctive enough to stand out from the latter.

The initial branding process included a moodboard and a stylescape. A stylescape is the next evolution of a moodboard. It is created with reusable and original assets that can be used in the company’s brand identity. Design elements used in the stylescape can be translated to business cards, letterheads, pull up stand, brochures, websites and many more.

CBC’s website was done up to educate the audience on blockchain technology, to create awareness that such technology exist and to publicise future and latest event that’s happening.  In addition to that, CBC engaged Neu Entity as a consultant to ensure that their brand looks cohesive during events, from the colours used to other design elements

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