FERDAUS AMZAH

Ferdaus is a branding specialist and designer with more than 16 years of experience in the industry.

Prior to founding Neu Entity, he serves as the APAC Lead Creative for a leading global HR SaaS company, and was involved in high profile projects such as the Singapore Airlines career portal, Allianz Singapore and Allianz Reinsurance (Global) corporate websites and Starbucks career portal (under Rustan Coffee, Philippines).

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Buyer Personas Guide

Buyer Personas Guide

This guide will take you through the entire process of creating a buyer persona, and understanding who your target market is with five steps.