6 Avoidable Mistakes in Digital Marketing Digital Marketing campaigns can give you a headache especially if it is not meeting its objectives. Learn how to avoid making the mistakes. 1. ANALYTICS, ANALYTICS, ANALYTICS Setting up proper analytics on your website is...
Why Brand Strategy is Crucial for your Business What is Brand Strategy? There are two words to the term ‘brand strategy’. Your brand is, simply put, the gut feeling someone has on your company. It is the opinion, perspective, image and understanding of...
